Below we outlined our automated SEO process, this let you have a better understanding of how your site can/will rank better.
1. Identify your top 10 SEO competition.
Your competitors will tell you the keywords you should be using.
You know the big players in your market. Now you need to know your SEO competitors (they could be coming from other market sectors). When it comes to SEO, your only competitors are the ones who rank in the first search result pages for your top keywords.
Monitoring Google results for all your keywords and compiling your rivals is incredibly time-consuming. This is where competitive intelligence tools come in, we’ll perform rank tracking for all of your keywords.
After entering your keywords, we’ll look through the results in your target search engine and identify your biggest SEO competitors — domains that show up most frequently in top 30.
2. Assess competitors’ SEO strength.
Instantly see how much effort beating each competitor requires
Before you get down to analyzing competitors’ SEO specifics, like keyword use on a particular landing page, it’s a good idea to measure their overall SEO strength and estimate the work required to beat each of your competitors.
3. Examine competitors’ backlinks.
Analyze and compare competitors’ link profiles
Backlinks are perhaps the strongest indicator of a site’s authority to search engines. Backlink research is a crucial step in competitive analysis — it will help you develop a link strategy, estimate the time required to build a comparably strong link profile, and spot valuable backlink opportunities within competitors’ profiles.
In the tools we use domain strength and authority in the comparison to get a better understanding.
4. Uncover competitors’ on-page strengths.
Examine competitors’ on-site efforts and see how they compare to yours
Unlike backlinks, on-page SEO is quicker to implement. You could literally revamp your content in a day using the insight you get from analyzing competitors’ pages — and this quick change is likely to bring tangible results sooner than any other.
Our website auditor will look at each competitor and analyze the strength of each page, the keyword associated and give you a better understanding of what content work better in Google.
After understanding these 4 steps, you now have a clear understanding of how we can identify your main SEO rivals, the methods they use on and off page to rank better and what is the best use of your time/money to gain higher rankings in Google.